What information an AI assistant needs to answer accurately
Your AI assistant is only as good as the content you provide. If business hours are embedded in an unreadable image footer, the AI cannot read them. Structuring clear text improves AI performance, SEO rankings, and human user experience simultaneously.
The most requested pages
Contact details: exact address, phone numbers, hours, and after-hours escalation.
Service catalog with dedicated pages per service.
Pricing details or estimation procedures.
About us: experience, credentials, service coverage areas.
Real FAQs answering actual customer questions.
What is almost always missing
Text-formatted hours, geographic service limits, and explicit statements of services you DO NOT offer. Clarifying what you do not provide prevents wasted conversations.
Internal documents
Warranty terms, product spec sheets, and manuals can supplement web content to enrich the knowledge base.
How to monitor success
Review weekly metrics on unanswered questions to continuously improve your knowledge base content.
Build your assistant from your website data
Try it live in under 2 minutes with no code or servers required.